Privacy Policy
Last updated August 30, 2023
Easeful Marketing Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or submit an inquiry from easeful.marketing (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you submit an inquiry through the Site, we collect certain information from you, including your name, email address and any additional information you voluntarily share. We refer to this information as “Contact Information.”
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Contact Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Contact Information that we collect generally to:
Communicate with you;
Screen submissions for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our users browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We take your privacy seriously and do not sell your Personal Information to any third parties. We may disclose Personal Information that we collect or you provide to trusted third parties who assist us in operating our website and servicing visitors, including:
To Acuity, which powers our online appointment scheduler and accepts online payments—you can read more about how Acuity uses your Personal Information here: https://www.acuityscheduling.com/privacy.php.
To Calendly, which we also use to schedule online appointments and accept online payments—you can read more about how Calendly uses your Personal Information here: https://calendly.com/privacy
To Stripe, which processes online payments—you can read more about how Stripe uses your Personal Information here: https://stripe.com/en-US/privacy
To Squarespace, which hosts the Website—you can read more about how Squarespace uses your Personal Information here: https://www.squarespace.com/privacy
To G Suite by Google Cloud, to store any Personal Information you submit to us via the Site, for example, when you fill out the Inquire form on the Site—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/
To ConvertKit, which we use to send all marketing and promotional emails, including our newsletter —you can read more about how ConvertKit uses your Personal Information here: https://convertkit.com/privacy
To our subsidiaries and affiliates.
To contractors, service providers, and other third parties we use to support our business.
To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by the Company about the Website users is among the assets transferred.
To fulfill the purpose for which you provide it. For example, if you give us an email address as part of a request for additional information about our services, we will use that email to contact you.
For any other purpose disclosed by us when you provide the information.
To third party contractors in order to analyze Website performance and user behavior and/or to improve the Website.
To comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others
DO NOT TRACK
We use Squarespace to host the Website and, to the best of our knowledge, Squarespace does not currently support recognition of Do Not Track protocol. Squarespace has released that it collects and uses aggregated, non-individualized, information collected from users of Squarespace websites to analyze trends, administer websites, track users’ movements around websites, and gather demographic information about their userbase. While we do not track users over time and across third party websites to provide targeted advertising, Website users should be aware of Squarespace’s potential tracking when they use the Website.
YOUR RIGHTS
We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
The right to access – You have the right to request we for copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email: hello@easeful.marketing
DATA RETENTION
When you submit an inquiry through the Site, we will maintain your Contact Information for our records unless and until you ask us to delete this information.
LINKS
This website may contain links that may direct you to other sites. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
MINORS
The Site is not intended for individuals under the age of 18.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello@easeful.marketing.